Who we are
Ours is a pioneering culture combining enthusiasm and insight with collaboration. Along with our independent, data-driven approach, it’s seen us redefining lead and demand generation. Meaning everyone can expect more.
What’s our story
Convertr was founded in 2011 by tech entrepreneur Emma Bowkett, who set out to revolutionise lead generation. Frustrated by outdated models and operational inefficiencies, she envisioned a forward-thinking, scalable system that prioritises quality through automation, synchronisation, and a seamlessly connected ecosystem.
Since 2011, Convertr has evolved into a global platform, empowering brands, agencies and publishers with intuitive, end-to-end solutions for data acquisition, campaign management, lead delivery and demand performance.
Our evolution
Businesses no longer just need leads. They need high-quality data they can trust. So the Convertr platform is evolving beyond lead generation to become a critical layer of intelligence, security, and connectivity in marketing and sales operations.
As AI and automation continue to redefine the industry, we ensure that only clean, verified data flows through our customers’ systems. By acting as a firewall between data acquisition and activation, we help businesses protect their operations, optimize performance and drive meaningful results.
The future of Convertr isn’t just about managing data. It’s about making it work smarter, so businesses can do more, achieve more, and expect more.
“When the Convertr team showed us everything the platform could do, it just made so much sense.
We saw the industry was moving away from spreadsheets and this was the future.”Paul Franklin, Operations Director
What we believe
We believe businesses deserve data management solutions that go beyond standard expectations. So our mission is to empower you with the knowledge and resources to connect, validate and convert your campaign data to meet your goals, delivering results with greater accuracy and efficiency.
We provide the support and confidence you need to succeed, building trust and delivering real value at every step. Because, in the end, we believe everyone should expect more.
Learn from the experts
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Whitepaper
Convertr vs Integrate
Let’s do more together
You too can expect more as part of our talented and supportive team.