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From data chaos to complete clarity

Transform messy, inconsistent data into a powerful asset that helps you optimise performance and make smarter business decisions.

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Workflow diagram of a lead record with cards for Validation, Standardisation, and Delivery.

Trusted by enterprises worldwide

Data standardisation

Convertr makes it easy to set data standards and automate processes to meet your exact requirements. By aligning your data (whether from a single source or multiple channels) you can eliminate common database issues and ensure everything fits seamlessly within your tech stack.

With consistent, standardised data across platforms and teams, you’ll improve targeting, enhance sales efforts and streamline reporting. While automated QA keeps formats accurate and fields clean, boosting productivity and driving better results without manual intervention.

Data enrichment

Enhance your customer profiles with third-party data from industry-leading providers. Convertr unlocks deeper insights, turning raw data into powerful information that drives sales and accelerates marketing automation.

Our Universal Connector lets you enrich leads, validate emails, and update suppression lists in real time. With over 80 processing rules, you can streamline every step and ensure your lead management adapts to your needs, rather than the other way around.

“Working with Convertr has been a game-changer for our data management processes. Their platform is incredibly efficient, user-friendly, and has significantly improved our data accuracy and conversion rates. The team’s expertise and support have been invaluable, making Convertr an essential partner in our digital strategy.”

Octavian Nicu Senior Manager, Automation and Integration Design

Lead scoring

Lead scoring isn’t just about qualifying leads for sales. With Convertr, it’s about smarter routing. Send leads to an internal call center, nurture campaign, CRM, or anywhere else based on their score or specific criteria, ensuring every lead goes exactly where it belongs.

Our flexible, rule-based system lets you score leads by interest, job role, activity level, or any combination of your rules. With real-time insights and a simple traffic light system, you’ll instantly spot high-value prospects, adjust scoring criteria in real time and drive more successful outcomes. All without the guesswork.

Transparency

Make better business decisions with clear, unbiased metrics you can trust. Convertr creates a level playing field by standardising data across all channels, giving your entire team a single source of truth.

With objective, transparent analytics, you can compare performance, spot inefficiencies and optimise campaigns with confidence. No hidden data and no guesswork. Just insights you can rely on to drive smarter marketing strategies.

Success Stories

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