Lead management has been defined as the process of identifying and nurturing potential customers all the way through to conversion, all of which is underpinned by technology that automates this process. Whether you work in Sales, Marketing, or ano
With marketers expecting more from their demand generation programmes, it is crucial that lead generation providers like Intent Amplify have the technology in place that enables them to deliver a high-value service to its clients.
They know that with a platform like Convertr, they will have the capability and infrastructure in place to provide its clients with the highest quality lead data possible, while scaling their own business. It will also allow them to arm its customers with the volume of data needed to drive growth.
Meeting these requirements was critical in their decision to invest in Convertr, as it will allow them to stand out in the market and work towards setting a new standard for the industry. With Convertr, Intent Amplify aims to set itself apart from a market saturated with agencies handling poor quality data with low levels of intent – but how will this be achieved?
The decision to invest in Convertr came about after Intent Amplify recognised that the ability to automate lead delivery is a key part of generating long term ROI. Intent Amplify has also recognised the value in Convertr’s Ecosystem, as it will provide a network of potential customers it could partner with, all of whom are also pushing data through the Convertr platform. This will add further credibility to Intent Amplify’s position as a trusted lead supplier for B2B marketers.
“We are thrilled to be partnering with Convertr, as this will enable us to ensure that we deliver the highest quality leads to our customers. We will also be harnessing the power of the Convertr Ecosystem to connect and partner with potential customers – we look forward to seeing how the partnership evolves over the coming year.”
Deep Jathar, Head of Demand Generation
We expect that Convertr will be integral in supporting Intent Amplify’s future growth and its desire to drive more efficient and effective means of delivering intent driven high quality leads. The platform will replace existing internal tools, allowing it to automate all of its lead processing and streamline current workflows.
To discover how Convertr can support a business like yours, please reach out to our team.